And the extent to which you embrace, use and benefit from it may well be a direct reflection of how successful you and your business are now and in the future.
The fact is that technology is going to become more important in the future and will enable us as businesses and people to be:
It is no longer acceptable to say “I don’t like technology”, or “I don’t understand it”. You MUST embrace it and become outstandingly good at using it.
On a scale of 1 to 10, with 10 being outstanding, how good are you and your business at using the following marketing technology:
Because if you are not really great, then this is no doubt costing you money and in my opinion, it is something that is missing in 90% of the people in businesses that I speak to.
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