Networking in Berkshire - Business Event Details

Is your Website Mobile Friendly, Optimised or Responsive, and Why it Matters

Having a mobile friendly site just isn’t enough anymore! In 2018, 52.2% of all worldwide online traffic was generated through mobile phones (Statistica), meaning you really need to be on top of the latest mobile technicalities. Mobile is taking over, so make sure your business is catering for this huge percentage of audience ready to digest your mobile content.

Do you know how much of your own audience are on mobile? Is mobile driving up your bounce rate? Learn how to check for yourself. 

Laptops, desktops, tablets, mobiles and an array of ‘inbetweens’ mean your site could be shown on any size and shape imaginable. Mobile friendly websites, mobile optimised websites and responsive websites all cope in different ways to different screen shapes, so we’ve outlined the main differences below.

Mobile Friendly

A mobile friendly design is the minimum that the Google algorithm considers acceptable. Anything less will be chucked nearer the bottom of the Google rankings pile, making your site harder to find for potential customers (and remember, 90% of people don’t go past page 1 of Google search results).

How to develop effective search engine rankings

Most mobile friendly sites are often simply a slimmed down version of the desktop version. They are functional on a handheld phone, with CTAs that can be triggered by phone (phone numbers/email addresses/maps) however may not work perfect on any size screen such as tablets.

Learn more by reading the full blog:

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