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Rebecca Harrison's Blog (8)

Marketing Marketing Feel A Little Like David And Goliath?

When you run your own business, it’s extremely easy to think that where marketing is concerned, it is like David and Goliath. Big businesses have huge budgets, like the 6 million John Lewis spent on their Christmas ads and the small fortune Coca-Cola spend each year, on branded trucks and teams with promotional clothing and products. Going around the country to visit huge crowds at Coca-Cola Christmas. They have large teams, many communication techniques, and a large…

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Added by Rebecca Harrison on January 10, 2018 at 15:51 — No Comments

How To Avoid The 5 Most Common Problems Of Managing Your Promotional Products

It is normally quite easy to solve the most common problems of managing Promotional Products, but they often do not become obvious until it is too late. Which can make the difference between a successful campaign and one that has as much impact a gnat's fart.

1. Products which are poor quality

When giving a gift whatever it costs you don’t usually want it to look cheap. Well, the same goes for promotional products. If you give away something…

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Added by Rebecca Harrison on October 31, 2017 at 12:30 — No Comments

Is It Time For Marketing To Go With Tradition?

Do you always think new is best?

 

That we should not go back to older more traditional ways?

 

Well for many things I would agree. I wouldn’t want to go back to not having electricity or running water. But with marketing, I think there may be some exceptions to the rule and by embracing only the new ways you may be missing out.

 

If we take the more traditional types of marketing options like TV, radio, leaflets, billboards and promotional products.…

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Added by Rebecca Harrison on October 31, 2017 at 12:00 — No Comments

Can Giving Really Make Us Richer?

Most of us enjoy receiving gifts, as long as it is not the hand knitted jumper with sleeves an orangutan would turn up (mine was green) and its completely natural for the recipient to feel a sense of gratitude. But can we really gain anything from the giving of gifts or time, or does this just make up poor in both money and time?

WHY DO GOOD THINGS HAPPEN TO GOOD PEOPLE?

Well studies have found that the…

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Added by Rebecca Harrison on May 5, 2017 at 10:30 — No Comments

Is The Pen Still Mighty?

The English author Edward Bulwer Lytton coined the phrase “The Pen is Mightier than the Sword” in 1939. And whilst the popularity of the sword may have decrease, the pen is still as popular as ever. Whether it is for signing important documents or creating the latest innovations. Ideas, seem to flow better from the brain to the page. Studies have shown, people who write notes remember more, than those who type notes. Hand writing calms the body and mind and unleashes creativity by putting…

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Added by Rebecca Harrison on April 28, 2017 at 10:30 — No Comments

Boosting Trade Show Visitors

So the trade show season is well underway and you may be looking at ways to generate traffic to their stand. If you are not…you really need to look at why you are attending the show. A well-chosen promotional product can help to draw significant traffic to your stand and provide contact information in a unique way, to ensure you are memorable. Remember there will be many distractions including your competition, so having a gift which can be handed to visitors is a great way of adding your…

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Added by Rebecca Harrison on April 4, 2017 at 11:00 — No Comments

9 Points To Consider When Purchasing Promotional Gifts

At Gifts Two Give we are passionate about helping people to get the most out of their budgets for personalised and promotional gifts. These can be for any occasion from trade shows, community events, reward schemes and marketing campaigns or birthdays. Through promotional gifts you to engage and build relationships with clients both current and potential to grow your business. So here are my 9 Points to consider:

  1. Think about who you would like to reach and engage with your…
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Added by Rebecca Harrison on March 28, 2017 at 11:00 — No Comments

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