Networking in Berkshire - Business Event Details

Tom Powter's Blog (51)

How to Post to Instagram from Your Desktop

Instagram is a fantastic platform and growing in relevance for businesses all the time - especially consumer focused companies and certainly those in the property space.  They have certainly worked hard to get their users working the way they want them to and try to avoid any potentially 'spammy' or lazy marketing practice to keep it's value and…

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Added by Tom Powter on May 13, 2019 at 9:55 — No Comments

The Decline of Organic Social Media Reach and how to Adapt your Content

We reported back at the start of last year that Facebook was planning on changing the way its news feed worked. The plan was that as a user, you would see less posts from businesses and promotion and more posts from your friends and family - posts that would be…

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Added by Tom Powter on April 27, 2019 at 14:00 — No Comments

Is your Website Mobile Friendly, Optimised or Responsive, and Why it Matters

Having a mobile friendly site just isn’t enough anymore! In 2018, 52.2% of all worldwide online traffic was generated through mobile phones (…

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Added by Tom Powter on April 23, 2019 at 16:30 — No Comments

Know your Mobile Audience

Who are your mobile audience? How are they finding your website? And what about your bounce rate? Find out with Google Analytics.

How much of your current audience is on mobile?

It’s all very well knowing that mobile usage is increasing,…

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Added by Tom Powter on April 19, 2019 at 11:30 — No Comments

We've moved!

Just a quick update to confirm that we have now moved office and for those who like adventure and travel, feel free to come and see us a whopping 3 doors away from where we were previously.  After much debate about the pros and cons of relocating to London, New York or even Sydney we heard there was a new Gin bar opening up in the lovely market…

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Added by Tom Powter on April 17, 2019 at 9:39 — No Comments

Architectural Design Studio Website Up and Running!

Another website finished! We have been working hard with Design Work Studios to create their stunning new site, now live and optimised on PC, tablet and mobile. Working closely with Design Work Studio founders, Dan and Pete, our team have embodied the quality, drive and passion that their…

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Added by Tom Powter on March 18, 2019 at 14:30 — No Comments

5 Quick & Simple Digital Marketing Ideas for Valentine's Day

With Valentine’s Day just around the corner, you need to start thinking about how your business will utilise this holiday in your digital marketing strategy (without just making everything heart-shaped).

There have already been some exceptional campaigns launched for 2019’s Valentine’s Day.  With these in mind, here are some quick and simple…

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Added by Tom Powter on February 13, 2019 at 15:45 — No Comments

Digity Revitalises Anthony Mullan furniture’s Website with Sleek New Look

We are proud to have recently completed a full website re-design for Anthony Mullan furniture which went live in-time for their big January sale.

The slick, revitalised design of the website helps to better showcase the company’s stunning range of kitchens, whether you’re after a contemporary look or a more traditional feel. The new design also…

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Added by Tom Powter on February 13, 2019 at 15:27 — No Comments

Marketing To Win In 2019

2019 has landed and as always, I'm certainly looking to continue developing both myself, our team and the company in general.  As I look back at last year, I'm proud of what we achieved and we certainly developed our business substantially.  I'm excited about this year and with that in mind, here are some tips that I feel every business…

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Added by Tom Powter on January 21, 2019 at 14:00 — No Comments

A Different Take - Why Iceland’s 2018 Christmas Advert was Banned from TV and What it Means for their Marketing

Christmas is the season for marketing. Brands all across the world ramp up their marketing efforts during the festive period, attempting to make themselves synonymous with the warm, fuzzy feelings of the holiday. Nowhere is this more apparent than in the TV adverts released by big brand names like Sainsbury’s and ASDA, which, as mentioned in another …

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Added by Tom Powter on January 17, 2019 at 14:18 — No Comments

Ellie Achieves Distinction in Digital Marketing Diploma

After 2 and a half years of hard work studying alongside working at Digity, Ellie McDaniel has finished the last unit of her CAM Diploma and has been awarded a Distinction in Digital Marketing! This is a fantastic achievement and testament to all of her hard work, adding to the CIM Professional Certificate in Marketing obtained last year. We are really proud of Ellie's achievements and the excellent results are a true testament to the work she has put in to both her studies and…

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Added by Tom Powter on December 17, 2018 at 11:30 — No Comments

How Brands Use Emotion To Win at Christmas

Everyone loves Christmas. The annual holiday brings with it a number of guarantees - mince pies and decorations arriving on shop shelves far too early, the Coca-Cola truck that ‘signals’ the start of the festive season (an impressive feat of marketing itself) and more recently, the Christmas TV adverts of the big chain retailers. It’s become something…

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Added by Tom Powter on December 13, 2018 at 11:35 — No Comments

Website for Prestigious Architecture and Engineering Software

The Digity Team have recently been working on an exciting new site for Cubic Interactive, who develop, configure and supply a renowned project management software, Rapport3, specifically for the architecture, engineering and construction industry.

As a Digity client, Cubic Interactive work with our team regularly, discussing marketing strategy,…

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Added by Tom Powter on November 26, 2018 at 14:00 — No Comments

Five Tips on How Best to Maximise your Black Friday Promotions

There’s only five weeks to go until the biggest retail period of the entire year - Black Friday. With so many shoppers preparing to descend upon the retail space, both in person and digitally, it’s crucial for businesses to make sure that their Black Friday marketing can stand out among the sea of competition. Maximising your promotions during this…

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Added by Tom Powter on November 22, 2018 at 13:00 — No Comments

How to Utilise Paid Social Media Adverts Effectively to Reach the Best Audience

Making your social media count can be difficult these days. At the start of the year, Facebook announced they were changing their news feed system to favour personal…

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Added by Tom Powter on November 19, 2018 at 16:00 — No Comments

Your Website’s Bounce Rate Might be Affecting Your Google Ranking - Here’s How you Can Fix It

Google rankings can be fickle things - the search engine giant requires a fair bit from your website to keep you on, or as close to, the front page as possible. One thing that may be affecting your website’s Google ranking is your bounce…

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Added by Tom Powter on November 15, 2018 at 16:13 — No Comments

Video: The Emerging Key Component of Successful Marketing Strategies

Video is continuing to grow in importance as a vital component of every strong digital marketing strategy. In the age of easy to digest content and shorter than ever attention spans, videos are crucial when trying to catch the eye - no longer do people want to be met with a wall of text when entering a website or…

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Added by Tom Powter on October 27, 2018 at 15:30 — No Comments

Digity Reveals Brand New Website for Pillpax

Digity is proud to launch the brand new website for Pillpax, which helps turn medicine taking from a chore to a convenience.

When designing Pillpax’s new…

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Added by Tom Powter on October 25, 2018 at 14:30 — No Comments

A New E-commerce Section for studioAV's Website

studioAV have recently announced their new online shop, allowing them to now sell their array of high-end hifi products, including amplifiers, turntables, cables and other accessories, through their website. 

In the past studioAV have advertised their products online, encouraging possible customers to get in touch to find out more, or to visit their showroom to…

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Added by Tom Powter on October 22, 2018 at 13:30 — No Comments

Digity Team Cycle 54 Miles for Charity!

On Sunday, five of the team from Digity left their computers behind and hopped on their bikes to ride 54 miles from London to Brighton, raising money for the Ollie Young Foundation. 



Founded in memory of Ollie Young, a little 5 year old boy who lost his life to an incurable brain tumour, this fantastic charity aims to find a cure or…

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Added by Tom Powter on October 18, 2018 at 16:30 — No Comments

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