Newsletters are great. They let you keep in regular contact with clients and prospects, show off your knowledge and make a great avenue to promote your events and special offers to the right people. But it’s not just the writing that can be a challenge – getting them past the spam filters and into the right inbox is the biggest hurdle of all. So how do you make sure your newsletters aren’t just being filed away as spam every month?
Added by Lisa Chaffey on November 29, 2015 at 21:12 — No Comments
Whether you have an in-house team or whether you outsource your marketing, the biggest single factor in that team’s success is listening.
Midway through this…Continue
Added by Lisa Chaffey on November 29, 2015 at 21:09 — No Comments
There are so many entrepreneurs who have tried to use every marketing technique but have failed to get their target ROI or return on investment. It comes to a point that you, as the entrepreneur, would get tired of spicing it up because you keep on wondering what you did wrong in…Continue
Added by Steve Mills on November 27, 2015 at 21:00 — No Comments
When most people think about brands they can quickly list a number of major food, beverage, sportswear and electronic brands but how many will include a B2B company in their list?
A key reason for this is the large investment that these consumer companies make in promoting their brands through a variety of media, such as advertising, sponsorship, events and promotions. But could many B2B companies be making more of…Continue
Added by Julie Birch on November 24, 2015 at 13:51 — No Comments
There are several businesses in Berkshire that rely on local customers and cannot thrive without them. So whether you are a restaurant, flower shop, accountancy practice or law firm, you will need to find ways to attract customers from Slough, Reading or Bracknell in order to be profitable.
With this in mind, we would like to the share some basic and useful online marketing tips to target the customers in your area.
Sign up for Google Business
Added by Daniel Tannenbaum on November 23, 2015 at 18:30 — No Comments
There are so many individuals who are either new to LinkedIn or have an idea about it but never actually have the time to understand and read about it. If you want to use…Continue
Added by Steve Mills on November 20, 2015 at 5:09 — No Comments
What you have learned in the past that got you where you are now may not be enough to get you to where you want to go. For a new growing business, it is easy to understand what you need to do as an entrepreneur since all the research are fresh.
However, for those businesses that have been out in the market for a while, the initial information gathered might not last for the rest of the year. It is a tough world out there…Continue
Added by Steve Mills on November 13, 2015 at 13:30 — No Comments
I was recently asked to blog for Sales Methods. Our first post includes tips for sales professionals on using social media to develop their customer Stakeholder relationships:
In my experience there are six attributes you can develop to build stronger relationships with your Stakeholders. None of them should surprise you. They’re pretty simple. But simple habits are easy to break. Once they form part of your daily…
Added by Vanessa Hunt on November 12, 2015 at 20:16 — No Comments
On LinkedIn, sometimes they can be a real hindrance and prevent you actually being found for your services.
When I initially start work with…Continue
Added by Rachel Tombs on November 11, 2015 at 10:00 — No Comments
Building a business is always about trial and error. There are mistakes and failures. However, this is something that one must have to go through in order to understand and realise what works and what doesn’t.…Continue
Added by Steve Mills on November 5, 2015 at 19:30 — No Comments
Part-time Marketing Directors provide an excellent solution for ambitious small and mid-sized business looking for growth. They normally have proven performance in high performing, blue-chip organisations and have gone on to work with smaller businesses, where they get the satisfaction of making a real difference. Strong strategic and tactical skills, combined with a commercial focus, result in impactful results.
Being able to develop a…Continue
Added by Julie Birch on November 2, 2015 at 9:48 — No Comments