June 2010 Blog Posts (25)

Twitter....a lost bird

I have only recently begun using Twitter on a regular basis and looking at it as a marketing tool. I don't have any grand plan or extra special knowledge on it and am probably missing a whole heap of treats. I do know however that I have been speaking to a few people recently who have expressed eagerness to get involved in this blue bird shaped world and really don't know where to start so I decided to look on tinter-net for support…

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Added by Carli Adby on June 30, 2010 at 13:46 — 2 Comments

Government want to improve economy

The government want Local Authorities and Small Businesses to work together to boost the economy. Click here for further details.

Added by Steve Mills on June 30, 2010 at 0:07 — No Comments

Who owns your intellectual property?

IP rights (whether patents, designs, copyrights or trademarks) will most certainly arise when developing new products, manufacturing processes, writing a book, designing or creating a new software.

In each case it is important to identify who owns the various IP rights (the employer or the employee or the consultant engaged in a particular project). It is important to remember that ownership may vary depending on the type of IP involved.

In relation to… Continue

Added by Dr Maria Anassutzi on June 29, 2010 at 7:32 — No Comments

My ebook for small businesses

I have just written an ebook about lead generation mistakes. Please let others know it is free to download.

Download it here

Added by Steve Mills on June 28, 2010 at 14:10 — No Comments

Calling All iphone Users...

Hi all, I've just updated my iphone 3gs to the new operating system 4.0. It's good and has a couple of very handy features including the ability to see all your latest emails in one folder/section (rather than having to flick in and out of each one individually - great for people like me with a few accounts on the go) and it now has a spell check. You can also open various aps and double-tap the menu button to flick in and out of them quickly. There's a few other things which I have yet to…

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Added by Chris Lunn on June 25, 2010 at 19:00 — No Comments

The Commercial Benefits of Sustainable Print Procurement

'Green' products are sold as an ethical choice and, because they have added value, often attract a price premium. Businesses create the idea that a 'green' product offers more than the standard version of this product. Therefore there must be a charge for this additional offering. In many cases there is no additional…

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Added by Sara Brown on June 25, 2010 at 12:03 — No Comments

Get Reading....

Ok a little bit of an obvious 'me me me' post here so apologies for that but I was both chuffed and embarrassed to be featured in Get Reading last week! Embarrassed because i do not like having my picture taken and I am a photographer in order to remain the good side of the camera!! Chuffed however as of course, it was lovely to be featured so thank you to Get Reading for that!

Anyway should you wish to see the article check out…

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Added by Carli Adby on June 25, 2010 at 10:10 — 1 Comment

The 10 biggest lead generation mistakes ebook

If anyone would like a free copy of my new ebook called 'The 10 Biggest Lead Generation Mistakes Most Small Businesses Make' you can download it free at www.stevemillsmarketing.com

Added by Steve Mills on June 24, 2010 at 22:28 — No Comments

Turning more leads into sales

Winning leads is an essential part of any business. However, there are several aspects of a lead and they are:

1. The number of leads you get

2. The quality of those leads

3. The cost of those leads

4. The conversion rate

Today I would like to write about No4 – the lead conversion rate! As a small business it is essential that you know your lead conversion rate

(the number of leads you convert either direcvtly into…

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Added by Steve Mills on June 24, 2010 at 20:21 — No Comments

Improving Staff Performance

Most managers have at some point been confronted with a member of staff whose performance falls somewhat short of expectations. Regrettably it is all too easy to ignore the problem in the hopes that things improve. In a team situation, someone who is not performing at their best is likely to be adversely affecting the rest of the team as they all have to cover any shortfall. By not addressing the issue swiftly the manager or team leader is therefore jeopardising the moral of the… Continue

Added by Grahame Johnson on June 23, 2010 at 14:33 — No Comments

Ironing out some brain creases - Marketing, Nurturing and your customers....

Ok so posted a little late to NIB...apologies! However on my blog I do 'Thrifty Thursday' which is a collection of useful, interesting and newsworthy tit bits of information I have come across in the week, normally something to do with what I have been paying particular attention to that week. Thursday just gone therefore was sales, brainstorming, marketing and customer nurturing.....I hope you find some of it useful.…

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Added by Carli Adby on June 21, 2010 at 9:33 — 2 Comments

The 3 main reasons journalists don’t give you free publicity

By PR Expert and former journalist Paul Green

See Paul’s lively marketing seminar at…

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Added by Michel Delran on June 20, 2010 at 12:30 — No Comments

3 Easy Steps to Your Digital Content Licence

New technologies and the internet present both great opportunities and great risks for digital content businesses.

The opportunities include, on one hand, possibilities to distribute and make digital content available to a global marketplace and therefore have access to an increased customer basis with additional revenue streams. On the other, reduced manufacturing and distribution costs help to increase the profit margins. Risks arise…

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Added by Dr Maria Anassutzi on June 20, 2010 at 10:17 — No Comments

Special offer

I am celabrating 12 month's of my Raise your Game Programme and have a special offer for members. Click here for details.

Added by Steve Mills on June 15, 2010 at 23:18 — No Comments

Five things to ask your printer when buying sustainably

Marketing departments the world over have cottoned on to the fact that 'green' sells. Just as a company always supplies 'quality' goods and services, companies the world over are now all…

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Added by Sara Brown on June 14, 2010 at 16:11 — No Comments

Calling all hoarders!!

I'm new to this site and firstly would like to say 'hi' to all of you but secondly and most importantly for me, blatently plug my business.

I run a company called Effortless Auctioning whose main concern is to sell items via eBay for other people who are either too busy, can't be bothered, haven't got round to it as yet, aren't set up with all the right auction and payment accounts, have no confidence selling online or simply don't want to divulge information about themselves…

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Added by Kirsty Billington on June 14, 2010 at 9:00 — 1 Comment

Royal Ascot Races - This Week, Are You Going?

Hi all, I just thought I'd see if any of you are going to Royal Ascot this week? I'm there on Wednesday and I'm looking forward to an afternoon/evening mixing with Ascot's finest! I look forward to exchanging stories of the highs and lows in the betting and any drunken antics which take place (hopefully observed rather than starring in!) later in the week.

Anyway, I shall be in and around the main Grandstand for most of the day so if you see me in amongst the few thousand other race… Continue

Added by Chris Lunn on June 13, 2010 at 21:31 — No Comments

Does Copyright Exist in a Digital World?

Digital technology has changed the way people create, distribute and use copyright works. People want to use new technology that is easily and readily available, but many uses of technology, such as transferring old LPs to MP3 for ease of listening, constitute civil or criminal offences.

There are two core issues: a) the production of digital copies of materials held in the…

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Added by Dr Maria Anassutzi on June 13, 2010 at 19:03 — No Comments

What is Sustainable Printing?

Sustainable printing is the process of producing commercial printed materials with the least impact on the environment. So if sustainable printing is to be a goal, the first thing that needs to be done is to identify how the commercial printing process effects our environment.

For the purposes of this blog I will refer to the lithographic printing process, since this is the most common commercial system. However there are numerous other printing processes which will have issues that… Continue

Added by Sara Brown on June 11, 2010 at 14:13 — 1 Comment

Referral Marketing Systems

Most small businesses tell me that they win a significant amount of business from referral and yet very few have a system for doing so.

I think that this is a big mistake and I help my clients to win even more business from referral by introducing referral systems into their business.

Further details can be found by clicking here.

Steve Mills

Added by Steve Mills on June 11, 2010 at 12:56 — No Comments