It is normally quite easy to solve the most common problems of managing Promotional Products, but they often do not become obvious until it is too late. Which can make the difference between a successful campaign and one that has as much impact a gnat's fart.
1. Products which are poor quality
When giving a gift whatever it costs you don’t usually want it to look cheap. Well, the same goes for promotional products. If you give away something…Continue
Do you always think new is best?
That we should not go back to older more traditional ways?
Well for many things I would agree. I wouldn’t want to go back to not having electricity or running water. But with marketing, I think there may be some exceptions to the rule and by embracing only the new ways you may be missing out.
If we take the more traditional types of marketing options like TV, radio, leaflets, billboards and promotional products.…Continue
Most of us enjoy receiving gifts, as long as it is not the hand knitted jumper with sleeves an orangutan would turn up (mine was green) and its completely natural for the recipient to feel a sense of gratitude. But can we really gain anything from the giving of gifts or time, or does this just make up poor in both money and time?
WHY DO GOOD THINGS HAPPEN TO GOOD PEOPLE?
Well studies have found that the…Continue
The English author Edward Bulwer Lytton coined the phrase “The Pen is Mightier than the Sword” in 1939. And whilst the popularity of the sword may have decrease, the pen is still as popular as ever. Whether it is for signing important documents or creating the latest innovations. Ideas, seem to flow better from the brain to the page. Studies have shown, people who write notes remember more, than those who type notes. Hand writing calms the body and mind and unleashes creativity by putting…Continue