Networking in Berkshire - Business Event Details

David Vachell
  • Male
  • Maidenhead
  • United Kingdom
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Profile Information

Business Name
Coley Learning Ltd.
Type of Business
Consulting and Coaching for Sales and Account Management
Job Title/Role
Tell Us About Your Business (include a phone number if you're happy to receive calls)
We work with major account management teams to help them create sustainable and strategic value for their clients and their own organisation.

We provide workshops that dramatically build capacity, account or opportunity reviews that significantly increase sales velocity, high quality pipeline and win probability, individual and team coaching to improve sales execution and consulting to address organisational challenges in developing sales force capability and process effectiveness.
Business Website Address
Additional Link (twitter for example)
Describe A Good Business Lead For Yourself
A newly appointed sales director or VP in a medium to large organisation specialising in complex services and solutions who wants to springboard their organisation to significantly greater effectiveness.

David Vachell's Blog

What do Strategic Account Managers have to do to be successful?

Posted on August 15, 2011 at 15:57 0 Comments

To be successful, someone who has a job title with some form of words based around “client executive”, “strategic”, “global”, “key” or “account manager” has to be much more than a sales rep with a dedicated customer relationship.

This role requires a combination of skills and attitude that goes way beyond the sales or revenue orientation that such positions are often targeted on.

To be an effective account manager requires:

Virtual leadership – the ability to define a… Continue

Is your sales team struggling

Posted on July 15, 2011 at 14:19 1 Comment

If you are responsible for a team of sales people who are selling solutions to a difficult marketplace, you are probably finding that getting them to step up to the challenge and deliver to your expectations can be quite demanding.

Many sales people have been brought up on the idea that they should promote the Features, Advantages and Benefits (FAB) of their product or service in order to close the deal. Unfortunately, in todays world, this simply doesn't cut the mustard. Especially…


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